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Seller's Guide

Your Step-by-Step Guide to Selling a Home on the Central Coast

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Clarify Your Selling Goals

Why are you selling your home? Are you upsizing, downsizing, relocating, or looking to maximize your investment? Knowing your goals from the start will shape your pricing strategy, marketing plan, and timeline. If speed is the priority, we’ll aim for aggressive pricing and quick prep. If maximizing ROI is the focus, we may explore value-adding improvements or pre-listing inspections. As your listing agent, I’ll help you align your strategy with your goals from day one.

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Step 2: Price it Right From the Start

In today’s market—especially in unique micro-markets like Baywood Park or Cabrillo Estates—pricing your home correctly is critical. Overpricing can lead to stale listings. Underpricing can leave money on the table. I’ll prepare a data-driven Comparative Market Analysis (CMA), evaluate current local trends, and factor in seasonality to pinpoint the right list price. We’ll position your home competitively to attract serious buyers fast.

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Step 3: Prepare your home to shine

Buyers in Los Osos and nearby coastal towns are often drawn to move-in-ready homes—and first impressions matter. Together, we’ll:

  • Declutter and depersonalize each space

  • Coordinate light repairs or touch-ups

  • Consider professional staging for visual appeal

  • Schedule a deep clean and landscaping refresh

I’ll bring in trusted vendors if needed and help you prep your home to photograph and show beautifully.

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Step 4: Develop a Marketing Strategy

When you list with BH Realty, you get a full-service, multi-platform marketing campaign tailored to your property. Our strategy includes:

  • Professional photography, video, and drone content

  • Listing syndication to top real estate websites

  • Paid social media campaigns targeting active buyers

  • Email blasts to our agent and buyer network

  • Google SEO optimization for local search visibility (think: Los Osos homes for sale)

The first three weeks are critical—our goal is maximum exposure, fast.

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Step 5: Review and negotiate Offers

Once the offers start coming in, I’ll help you evaluate them based not just on price, but on terms, contingencies, financing strength, and timeline. If an offer isn’t quite right, I’ll negotiate a better one—whether that means a price adjustment, a lease-back, or better terms on repairs and closing costs. Your best interest always comes first.

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Step 6: Accept an Offer

Before we accept an offer, we’ll carefully review the purchase contract together. I’ll ensure everything is clear and in your favor—from deposit and financing to timelines, contingencies, and who pays for what. This is where my transactional expertise helps protect you from surprises down the road.

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Step 7: Prep for closing

With an accepted offer in place, it’s time to check off the pre-closing to-do list. This often includes:

  • Home inspections and repair negotiations

  • Appraisal and title clearance

  • Buyer walk-through and document prep

  • Your own move-out timeline

I’ll coordinate directly with the buyer’s agent, your escrow officer, and any contractors involved to make sure everything’s buttoned up by closing day.

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Step 8: Close

On closing day, we’ll sign any final paperwork, officially transfer ownership, and complete any remaining handoffs—like utilities, keys, and appliance manuals. Once the funds are transferred, you’re officially closed. You’ve sold your home!

Congratulations!

Whether you’re headed to a new city, buying your next dream home, or moving on to a new chapter, I’m here to make the transition seamless. Selling a home in Los Osos or anywhere along the Central Coast doesn’t have to be stressful—with the right plan and local guidance, it can be a profitable and empowering experience.

Testimonials

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  • There are not enough words in the dictionary to explain how grateful I am to have found Braidy! I came to him slightly panicked after a previous sale fell through. He came out the next day and had the place photographed and listed by that evening. He held an open house two days later (sacrificing a portion of his father’s day), and the next day we had multiple cash offers above asking. Escrow was smooth sailing and closed a mere 16 days after I contacted Braidy. He was beyond knowledgeable and resourceful. Always calm and patient with a first-time seller like myself. I will enthusiastically recommend him for the rest of my life!
    — Kate J.
  • Braidy is the perfect realtor: he knows the local markets and he takes time to know his client’s needs and wants. He was always available to review homes quickly with us and got reports to us quickly so we could be competitive in the home-buying process. He was highly responsive to texts, calls, and emails. His expertise in understanding property valuations and his guidance in preparing offers and amended offers in the highly competitive central CA coast market were the reason we were successful in finally buying the home we wanted, in the location we loved. He went above and beyond several times when there were tight time constraints. We can’t reco...
    — Cherry D.
  • Braidy went above and beyond to help every step of the way with purchasing a condo. I was an out-of-the-area buyer and needed someone local who could handle the things that came up since I couldn't be there. Braidy communicated on time, was very responsive, and did an excellent job. Highly recommend!
    — Erin
  • Braidy is not only a great realtor, but also a great person! He helped me and my husband find our perfect house. From the very first day, he was “on it”. He answered all of our calls, questions, and messages. He is very kind, knowledgeable, respectful, and helpful. Braidy even helped our movers get my husband’s greenhouse in the backyard. He made sure we got the best deal possible and closed in a timely matter. Look no further than Braidy for all your real estate needs.
    — Marina M.
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Coupled with a deep understanding of the local real estate market, a strong network of professionals, and a commitment to providing exceptional service, Braidy's all in on ensuring that my clients have a positive and successful real estate experience!

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Contact Details

Braidy Halverson | CA DRE# 02051406

Phone

(805) 215-6864

Email

[email protected]

Phone

(805) 507-8604

Address

1821 Royal Way San Luis Obispo CA 93405

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